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Grace Lin

Grace Lin is a writer for Financial Technology Today. She covers IT, digital transformation, and the data-driven public sector. She has a background in software development and over ten years of experience in the digital space. She holds a bachelor’s degree from The George Washington University.
online
  • Article

As Customer Experience Becomes Primary Focus in Financial Services, Personalization of Online Application Process is Vital

Fully digital onboarding processes are the future of financial services and insurance (FSI) organizations. However, even as many FSI organizations move their application processes online,

Change Management
  • Article

Adding-up the Costs of Technical Debt: Finance and Accounting Teams Are a Hidden Source of Costs for Many Organizations

It may seem counterintuitive for finance and accounting teams to incur debt when they are responsible for carefully balancing a company’s budgets. But a slow

sales to service
  • Article

In the Age of the Multi-Access Customer, Insurers Look to Improve Sales to Service

The rise of the “multi-access” customer – a customer who engages with the provider at multiple points in the customer journey – has pushed insurance